Meet the Makeup Artist: True Beauty by Dana

"Dana is amazing at what she does! She recently did my wedding and she really enhanced the natural beauty for me and my bridesmaids and we all looked stunning!! I highly recommend Dana!"

-Alison, Bride 

Your makeup artist is one of the most important vendors for the big day. It can be hard to find one that will capture your natural beauty. Luckily, Dana of True Beauty by Dana, is one of those pros who enhances every bride's and bridesmaid's natural beauty and assures that they look and feel their best on their wedding day! 

Read on to hear from Dana herself! 
 

Can you tell us a little more about your business?

"I am an on-location makeup artist, specializing in bridal makeup and owner of True Beauty by Dana. I come to the bride the morning of her wedding and travel to Southwest Michigan, Northwest Indiana and the Chicagoland area. I can accommodate any size of bridal parties, and my bridal rate includes a preview and a bridal touch up kit."

Why should a bride choose you? 

"I feel as a makeup artist, you have to connect with your clients and not only be a good artist, but also be extremely personable and dependable. Also, as an owner, you have to know how to run a successful business. I am proud to say I have all of these qualities. A bride should consider me as their makeup artist because I have 20 years experience in the makeup industry, I have a true passion for bridal makeup and I will make her look and feel her absolute best on her special day. I listen to what each bride wants as her vision and help bring that to life. This is why previews are so important because it gives the bride more confidence so they know exactly how their makeup will look on their wedding day. I also highly encourage brides to book their makeup artist 9-12 months in advance, just as they book their other wedding vendors."
 

What inspires you as a makeup artist? 

"My inspiration as a makeup artist is having so many friends who are also makeup artists. I love referring to other amazing artists if I am already booked. I also love trying new makeup products and trends. You can never stop learning new techniques! My brides also inspire me to continue my path in bridal makeup, as they are so fun to work with. Each bride has their own story, and every wedding is so unique and special."
 

What do you love about weddings?

"What I love most about helping a bride get ready for her big day is just knowing I am a part of one of the biggest moments in her life. A bride’s face is in almost every photo, and knowing their wedding day makeup is being captured forever in a wedding album, for example, is something I am proud to say I was a part of. The morning of your wedding should be fun, relaxing and stress-free, and one of my goals is to help make that happen! Wedding day makeup should make a bride feel confident, radiant and be the best version of herself. When I hand a bride a mirror and they are in awe and say “wow” and even shed a tear…that’s when I know I have done my job! It’s a very fulfilling moment." 

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